Brechtel Hospitality — Marketing & Campaigns

Brechtel Hospitality, a New Orleans based hospitality group, wanted a fresh perspective on their creative and marketing strategy for their family of restaurants and bars. We explored a variety of techniques and campaign ideas and landed on 2 solid directions for their Fulton Alley and Coppervine properties.

Quick Intros:
Fulton Alley is a charming and luxurious gaming parlor and prohibition-style cocktail lounge located in the heart of New Orleans’ warehouse district. They thrive on the camaraderie of gaming making it a place where social gatherings and group entertainment are their specialty. After years of being seen as simply a destination location for boutique bowling, they wanted to tailor their brand messaging to speak to a larger audience and showcase all that Fulton has to offer no matter the occasion. 

Coppervine is a delightfully Southern, relax with wine and dine gastropub in the heart of New Orleans’ downtown business district. With over 30 wines on tap to choose from, a lush courtyard and balcony and an approachable, french inspired fine dining menu, they aim to please both in atmosphere and social experience. As the newest member to the Brechtel family of restaurants, we wanted to introduce a wine dinner series with a mid-year focused event to entice their audience during the hot days of Summer.

Portfolio of work was used throughout their website, advertising campaigns and for social media placement. 

“She sees things from all angles! From the customer point of view to day-to-day business operations to overall guest expectation and satisfaction, Kelli has learned all aspects of Fulton Alley. She will go to endless measures to ensure all the elements that make Fulton Alley unique and remarkable are accentuated and her creativity captures it spot on.”

— Sarah Sorapuru / Marketing Manager & Sales

“Kelli brought a sense of calm during the storm of chaos while shooting a video and stills for Fulton Alley. Her positive energy is something I gravitate towards and it can become contagious. Her product, timeliness and follow up are always appreciated.”

— Blair Ramelli / Director of Sales / Brechtel Hospitality

Project Roles

Photographer
Creative Director
Casting
Creative Producer
Lead Designer
Message Development
Marketing Director
Brand Consultant
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Camera: Teddy Smith
Director/Editor: Phil Roberts