The Difference Between AI & Design Thinking

Traditional design thinking is the ability to discover, define, simplify and humanize complex problems for the better. This divergent and convergent way of thinking allows us to interpret and define problems through observation and exploration, so that we may shape them into better outcomes. While identifying a problem can be the “easy” part, it’s what follows that makes design thinking a uniquely human skill. Our ability to develop and deliver a slew of possible solutions, while simultaneously processing and testing through empathy and intuition, is unique in the world. This innovative method of thinking thrives on our relationships with each other and the problems we experience, relying less on knowledge and analysis and more about how well we intuit the problem to drive a better experience.